Our History

Since the Icy Hot's launch some 50 years ago, powerful pain relief has always been our mission. We've helped millions to overcome obstacles and thrive. Here's our highlights.

1970s
The Birth of Icy Hot

The '70s saw us start a revolution in pain relief, igniting a beacon of restorative solutions.

Icy Hot Original No Mess, Icy Hot PRO No Mess and Icy Hot MAX No Mess product shots.

2003
A Powerful Union 

Teaming up with Shaq O'Neal in 2003, we boosted our mission to aid athletes in their fight against pain.

Shaquille O'Neil standing in one of the Icy Hot Comebaq Courts.

2021
The Court of Triumph

In 2021, Las Vegas welcomed our first Comebaq Court and proved that setbacks can be turned into stepping stones for underserved youth to reach their full potential.

Shaquille O'Neil and other attendees at the inauguration of one of the Icy Hot Comebaq Courts. They are all standing next to a giant basket ball with the Icy Hot logo.

2022
PRO-led Progress

Icy Hot PRO's 2022 debut ushered in powerful relief, enabling athletes to surmount pain.

A male athlete doing pushups, while a female athlete kneels at his side, assisting him.

Our cause

Post-pandemic, local resources took a hit. We saw a need, and Comebaq Courts was born.

Comebaq Courts

We're transforming play areas and creating new basketball courts in partnership with The Shaquille O'Neal Foundation. All aimed at empowering communities and inspiring young athletes.

Learn more
A close-up of a basket ball with the Icy Hot logo, signed by Shaquille O'Neil.
Shaquille O'Neil speaking at the inauguration of one of the Las Vegas Comebaq Court. He's holding a microphone on his right hand as he smiles. The Icy Hot logo can be seen in the background.

Las Vegas, Nevada

The first Comebaq Court was launched in 2021.

A young girl playing with a basket ball at one of the Newark Comebaq Court, while Shaquille O'Neil and several other people stand in the background.

Newark, New Jersey

The second Comebaq Court was opened in Shaq's hometown in June 2022.

Shaquille O'Neil and Alonzo Mourning standing on the Miami Comebaq Court. Each of them have a basket ball on their right hands.

Miami, Florida

The third Comebaq Court was created in partnership with Shaq's former teammate Alonzo Mourning in November 2022.

Shaquille O'Neil and a group of people (mostly young boys and girls) standing on the Henry County Comebaq Court.

Henry County, Atlanta

The largest facility to date, opened on May 2023 at The Shaquille O’Neal Boys & Girls Club and features a brand-new multipurpose basketball court, turf field and tennis/pickleball court.

Shaquille O'Neil and a young girl doing a high-five on the Los Angeles Comebaq Court.

Los Angeles, California

In November 2023, Icy Hot and the Shaquille O’Neal Foundation celebrated 20 years of partnership by unveiling the 5th Comebaq Court at the Challengers Boys & Girls Club in Metro LA.

What the future holds

The Shaquille O’Neal Foundation and Icy Hot have plans to open additional Comebaq Courts across the U.S. in 2024.