A man holds a football, and looks over his shoulder.

WHY ICY HOT®

Ice works fast, heat makes it last.*

Purpose, passion, and commitment guide everything we do. Icy Hot® has been committed for over 50 years to delivering effective solutions for fast-acting and targeted pain relief. Experience the power of contrast relief with our comprehensive portfolio of topical pain-relief solutions to help fuel your resilience to Rise from Pain.

*Refers to cooling and warming sensations.

Find your Icy Hot®

Contrast Relief

What is Contrast Relief?

Contrast Relief refers to the combination of a cooling sensation followed by a warming sensation to help relieve muscle and joint pain.

Inspired by physical therapy

Contrast Relief is inspired by “Contrast Baths” – a common form of physical therapy in which sore muscles are first immersed in cold water and then in hot water to help with recovery. Contrast Relief uses the same cooling/heating concept but with much less hassle!

How does Contrast Relief work?

Role of receptors

Your skin has many specialized receptors that detect what’s going on in the environment around you, including temperature, pain, or pressure. These receptors play a key role in Contrast Relief.

Ice works fast

When you apply Icy Hot® to your body, the menthol in it starts working instantly by triggering a specific receptor, which creates a cooling sensation so you feel less pain. It feels similar to using an ice pack!

This thermal image shows Icy Hot®’s cooling effect at work. When applied to the shoulder, the area turns blue in the image, indicating a decrease in skin temperature within minutes.

Heat makes it last

After feeling the cooling sensation, menthol triggers different receptors, and a warming sensation kicks in so you feel continued pain relief from the pain. Blood flow also increases to the area of pain.

The icy effect

Icy Hot®'s menthol-powered formula delivers a cooling sensation that kicks in right away. Our pain relieving products offer a cooling sensation, bringing fast and targeted relief to sore muscles and joints.

The hot effect

The soothing power of a heating sensation melts the pain away and provides effective relief. Icy Hot® brings a warming sensation that lasts, relieving pain to help keep you in the game.

Ingredients that pack a punch

Our formulations don’t play around when it comes to helping relieve your pain.

Explore our products

Discover our portfolio

Browse our full line of pain-relieving solutions, including patches, creams, sprays, roll-ons, and balm. Relieve pain with our specially crafted products for muscle and joint aches, and arthritis.

Discover our Icy Hot® Products